Collecting and responding to customer feedback is vital for any retail store, restaurant or business aiming to boost satisfaction and build loyalty, but doing it manually is slow and inefficient. Valuable insights often go unused, and dissatisfied customers may leave before anyone can act.
Custobar solves this by automating the entire feedback loop: every response to a Customer Satisfaction Survey can trigger a personalised thank-you, with positive feedback launching loyalty rewards or referral offers, and negative feedback prompting a tailored follow-up or compensation. Neutral feedback? Customers can be invited to share more through a quick survey. The result: less manual work, stronger customer relationships, and real-time insights that drive smarter marketing and better service.
Challenge:
A business wants to improve customer satisfaction and build long-term relationships, but collecting and responding to feedback is manual and time-consuming. Valuable insights from customer feedback are not fully utilised in marketing, and unhappy customers often churn before the business can react.
Solution:
Based on the customer’s response, Custobar can automatically trigger a personalised “Thank you for your feedback” campaign. Positive feedback launches a loyalty-boosting flow, such as a refer-a-friend offer, loyalty reward, or review request, while negative feedback activates a separate automation that thanks the customer and offers personal follow-up or compensation - as you choose! Customers who give neutral feedback can be invited to share more detailed input through a short follow-up survey asking, “What could have made your experience better?”
Contact your KAM, reach out to our support team, or book a demo with sales to discover how automated Customer Satisfaction Surveys and personalised recommendations can boost your business.