Certain businesses benefit from recommending the same products over and over again to their customers. How about reminding your customers of their favourite meal at a restaurant, favourite weekly fitness class or the trusted skincare product? With Custobar it's a can do!
Challenge:
The skincare brand wanted a product recommendation tool tailored to their customers’ behavior. Most of their customers prefer to repurchase the same skincare products, as skincare routines require consistency and people are often reluctant to change them. Traditional recommendation engines that suggest new products were not effective.
Solution:
Custobar built a custom module that only recommends items the customer has already bought. Now, the brand can showcase a customer’s last bought products—like their preferred moisturizer, cleanser, or serum—across marketing campaigns.
Contact your KAM, reach out to our support team, or book a demo with sales to discover how Custobar can tailor product recommendations to your business needs.