Blog
Exciting Custobar application insights, inspiring customer cases, and monthly release notes, too, to ensure that you are getting your money’s worth.
Personalised SMS marketing: examples of messages your customers will want to receive
SMS marketing is a great and nowadays unnecessarily wasted marketing opportunity. Personalised and targeted to the right customer segment, text message campaigns make the customer experience exceedingly superior.
How did our clients manage to get remarkable results with SMS marketing?
How big is the return on investment (ROI) you usually get from different marketing channels? Three of our clients revealed the results of their successful text message campaigns.
What's new in Custobar in April 2021?
Here you can find what's new in Custobar and what kind of enhancements have been made lately!
Webinars & whitepapers
Dive into more in-depth accounts on topics that you simply cannot ignore.
webinar
MK Event: Datan hyödyntäminen asiakaspolun kehittämisessä
Toimitusjohtajamme Tatu Kuivalahti vierailee Markkinointikollektiivin tapahtumassa: "Datan hyödyntäminen asiakaspolun kehittämisessä"puhumassa oman datan omistamisen tärkeydestä sekä sen järkevästä hyödyntämisestä.
webinar
How to save money on Google Ads?
In this webinar, you'll learn how to save money on Google ads. The CEO of Ströh and the Marketing Technology Consultant of Fluid Data will give you concrete examples on how to utilise brand's data in advertising on Google and how to get more conversions.
whitepaper
Customer Data Platform White paper
In this Customer Data Platform (CDP) white paper, we’ll explain with concrete examples what the key capabilities of CDPs are, which problems it solves, and why utilizing data is vital for your business.
User Guides
Here we cover basic Custobar usage from running campaigns to changing fields in the Customer 360° view.
Flow
User Guide
Main views
- Customers view
- Customer 360° view layout configuration
- In-store interface
- Cohort Analysis
- Customer page symbols
- Products view
- Events view
- Dashboard view
- Pin code for in-store interface
- Sales heat map
- Sales view
- Customer change history
- The new search blocks
Video tutorials
- Google Ads Customer Match integration tutorial video
- Facebook Ads integration tutorial video
- Email content editor video tutorial
- SMS campaign video tutorial
- Template designer video tutorial
- Email campaign video tutorial
Email campaigns
- Campaign statistics view
- How to purchase email or SMS credits?
- UTM Tags
- Custom utm_source tags
- How to add coupon codes to your campaign
- Customer satisfaction survey
- Unsubscribe survey & report
- Email sender authentication
- Product recommendations
- Create your own template with the template designer
- How to use Custobar stickers on product images
- IP address warmup
- Creating and editing a template
- Audiences in Custobar
- Create a campaign for a fixed recipient
- Creating an email campaign action — Whole process
- Call to action (CTA) email module - Mini survey
- Link an Unsubscribe page to a mailing list
- A/B testing in Custobar
- Email content editor video tutorial
- Template designer video tutorial
- Email campaign video tutorial
Banner campaigns
- Setting up banner campaigns
- Campaign statistics view
- Audiences in Custobar
- Create a campaign for a fixed recipient
SMS campaigns
- Creating an SMS campaign action
- Campaign statistics view
- How to purchase email or SMS credits?
- Audiences in Custobar
- Create a campaign for a fixed recipient
- SMS campaign video tutorial
- Two-way SMS
External campaigns
- Campaign statistics view
- Google Ads Customer Match integration
- Google Ads Customer Match integration tutorial video
- Audiences in Custobar
- External campaign configuration for data extraction
- Create a campaign for a fixed recipient
- Creating an External Campaign Action
- Facebook Ads Manager integration
- Facebook Ads integration tutorial video
Push campaigns
- Campaign statistics view
- Audiences in Custobar
- Create a campaign for a fixed recipient
- How to set up a push action
Add-ons
- How to add coupon codes to your campaign
- Google Ads Customer Match integration
- Product recommendations
- How to use Custobar stickers on product images
- Facebook Ads Manager integration
Data integrations
Importing and updating data
- Updating data of multiple customers at once
- Adding a new user to Custobar
- Deleting customers in bulk
- How to send events from a website
- Adding, updating and removing customer's mailing lists
- Promoting customers
- Setting up Custobar - Zapier integration
- Data import file templates
Marketing and advertising integrations
- Google Ads Customer Match integration
- Google Ads Customer Match integration tutorial video
- Facebook Ads Manager integration
- Facebook Ads integration tutorial video
Webstore integrations
Dowload Custobar Template Editor Guide and Email Template Tool Guide.
API reference
Custobar provides flexible HTTP JSON data APIs for importing and exporting data from Custobar.
Overview
Hi. Need some help?
Our Customer Success teams goal is to help you to use Custobar at its fullest. We have set up user guides for instructions in specific topics, but if you need to reach us, all of our customer requests are managed through support@custobar.com. Just chuck us a message and we will get back to you as soon as possible.
