Treat your customer as if you know her, because with Custobar you do.

Use the right communication channels, use them right

Send messages through email, direct mail, SMS, online and social media. Understand the customer's preferences and life-cycle in all interactions.

Fuel the customer's passion, don't bore her to death

When a real person sends a relevant message at the right time, it doesn’t feel like advertising but a favor. No wonder Custobar conversion rates are often 10x compared to traditional campaigns.

Every move of your customer in one interface

See every individual customer in the light of online data, offline data, marketing data and customer service data.

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The Retailer's opportunity

THE CHINESE WILL WIPE US OUT! This desperate battle cry echoes in Scandinavia again and again. Still, we believe that local retailers have a chance, if not a great opportunity. We dug out our textbooks for a SWOT analysis to describe "The Retailers Opportunity." Here we go!

Strengths

The retailer's staff knows local culture, local people and local passions.

The retailer has showroom / pick up point / return point.

Weaknesses

The retailer has data piling up, but no skills to use it.

The retailer can’t utilize modern communication channels.

Opportunities

The retailer has knowledgeable (and sometimes idle) staff.

Threats

The retailer will be overrun by global giants or smarter locals.

Global giants can have 1000s of people in IT and data analytics / return point.

Do or die: Start using data, start using modern communication channels and start capitalizing the potential in your staff.

A person knows the customer better than a machine

While sales automation conquers the world, only Custobar has built a sales tool from staff's point of view. Your staff knows your customer's heart beat. Give your staff actionable customer data and access to modern communication channels. Magic will happen.

Keeps you on top of regulation

Making sure your customer data is up to date is not only an increasingly necessary legal requirement: it also has distinct business advantages.

Custobar has inbuilt features to help you comply with General Data Protection Regulation (GDPR), an EU directive which will come into force in 2018.

This includes limiting system access to personal data to a need-to know basis, giving customers easy access to their own information, and minimising manual processing. This all leads to more accurate customer data, reduced effort, and better data security.

Are you prepared for 2018? Read more about GDRP for retail.

Locations

Helsinki Aleksis Kiven Katu 26 C 00500 Helsinki, Finland
Amsterdam Utrechtsedwarsstraat 13 III 1017WB Amsterdam, Netherlands
Berlin Max-Beer-Straße 15 10119 Berlin, Germany
Sophia Antipolis Les Algorithmes, Bâtiment Aristote A 2000 Route des Lucioles - CS90029 06901 Sophia Antipolis Cedex, France

Sales contacts

The Netherlands Jeroen Vuister +31 6 49 99 35 93