Lead generation

Turn every sign-up into a customer

Collect leads from your own website, TikTok and Meta straight into Custobar. Welcome them the moment they sign up and turn social interest into revenue.

Leads from your website, TikTok, Instagram and Facebook flow into Custobar, which starts a welcome flow: welcome email, welcome offer and first purchase
Three ways to grow your list

Capture leads where your customers already are

Use one source or all three. Every lead lands in Custobar as a customer profile, ready for your welcome messages, segments and campaigns.

Banners and pop-ups

Turn website visitors into subscribers with Custobar's own forms. Design them in Custobar and show the right offer to the right visitor.

Explore website forms
New

TikTok Leads

Add lead forms to your TikTok ads and send every answer straight to Custobar. Greet new leads while their interest is still high.

Explore TikTok Leads

Meta Leads

Sync leads from your Facebook and Instagram lead ads automatically. No CSV exports, no copy-pasting, no leads left waiting.

Explore Meta Leads
How it works

From first click to first purchase, automated

  1. 01

    Capture

    A shopper signs up through a pop-up on your site or a lead form in your TikTok or Meta ad.

  2. 02

    Sync

    The lead and every form answer land in Custobar, tagged with where they came from.

  3. 03

    Welcome

    An automated welcome email or flow starts right after sign-up.

  4. 04

    Convert

    Offers, reminders and personal content turn the lead into a paying customer.

Banners and pop-ups

Turn website visitors into subscribers

Most visitors leave without buying. Custobar's own banners and pop-ups invite them to stay in touch, and every sign-up goes straight to their customer profile.

  • Your look, your offer
    Design banners and pop-ups that match your brand, right in Custobar.
  • The right message to the right visitor
    Show a welcome offer to new visitors and something else to returning ones.
  • No extra tools to connect
    Forms are part of Custobar, so sign-ups are ready for your campaigns at once.
An online store page with a Custobar pop-up offering 10% off for signing up to the newsletter
TikTok Leads
New add-on

Turn TikTok leads into sales

Lead forms in your TikTok ads can send their data straight to Custobar. Welcome new leads the moment they sign up and turn social interest into revenue.

  • Every answer, no exports
    Whatever your TikTok form asks lands in Custobar automatically.
  • Strike while interest is high
    Greet new leads with an automated welcome message or flow right away.
  • Grow your own audience
    Turn paid social reach into contacts you can email or SMS.
A TikTok ad with a run club lead form syncs instantly to a new lead in Custobar, which starts a welcome email and a 10% offer reminder until the lead makes a first purchase
Meta Leads

Make your Facebook and Instagram ads work harder

Leads from your Meta lead ads flow into Custobar automatically, so you can follow up while they still remember you.

  • No more CSV exports
    Stop downloading lead files from Meta and uploading them by hand.
  • Know where every lead came from
    Segment leads by source and campaign, and talk to each group in the right way.
  • Follow up by email or SMS
    Start a welcome flow in the channel your new lead said yes to.
An Instagram lead ad for a health food brand offers a free recipe book; the lead syncs instantly to Custobar, which sends a welcome SMS and a 15% off reminder until the lead makes a first purchase
After the sign-up

A lead is only the beginning

Custobar brings your leads together with purchase and behavioural data, so you can nurture each one towards a first order and beyond.

Welcome flows

Send a welcome email or SMS right after sign-up, then follow up with offers and reminders.

Smart segments

Use form answers, source and campaign to build segments for more personal messages.

Consent included

Marketing permissions from your forms are saved with each lead, so you only contact people who said yes.

Compare channels

Follow how leads from your website, TikTok, Facebook and Instagram turn into customers.

Ready to turn interest into revenue?

Let us show you how website, TikTok and Meta leads come together in Custobar.

Book a demo