Blog - Custobar news

November product updates

Black Friday is now behind us, and the holiday sales season is in full swing. We are excited to announce that the November 2023 product updates, including Periodic Data Updates, for Custobar are now live!

December 4, 2023

October product updates

Here you go - our latest product updates for October 2023. Our dedicated teams have been working their bums off to enhance your experience with Custobar. Discover how Custobarians turn lemons into an integration, and get ready to be amazed!

November 8, 2023

More visibility to your open rates

At 58% in 2023, Apple has the majority of the email client market share. It's used by more than half of the world's email users to send and receive emails. And the new Mail Privacy Protection (MPP) changed how we traditionally handled "Mail Opens". This blog post aims to clarify the open rates and their rationale.

November 7, 2023

September product updates

Ready to learn more about Custobar's September 2023 updates? Read on and join us on tour about our shiny new features and enhancements. Don't just stay on the surface, jump in the deep end with us!

November 2, 2023

Discover the power of Custobar's email template designer: An introduction to four new email templates [video]

Elevate your email campaigns with our new email templates, designed exclusively for marketing professionals like you, using Custobar's innovative email template designer. Watch our brief video introduction and witness the versatility of Custobar's email template designer first-hand.

October 30, 2023

Service maintenance in October and November 2023

Custobar has a planned a service maintenance routine affecting your environment on one night in October or November. Custobar’s IP address will change during the maintenance break, which may require your action. Please read the instructions carefully.

October 13, 2023

Exciting feature update: Custobar now supports seamless integration with WooCommerce

We are excited to unveil a major improvement to Custobar's integration with WooCommerce, the popular e-commerce platform.

September 29, 2023

We updated our template designer: create dreamy email templates without the need to imagine it all

Custobar’s email template designer’s most excellent feature, the possibility to create modular, easily adaptable email templates, has also been one of its downfalls in Custobar users’ minds in the past . Why?

September 29, 2023

Enhanced Product Recommendations feature: Simplifying implementation and improving outcomes

From the very beginning, we understood the value of Custobar's capability to collect purchase data from various channels, both offline and online, extending beyond just e-commerce. This gave us a distinct advantage in delivering personalised product recommendations to our clients.

September 1, 2023

Flow Solutions X Custobar: Focusing on quality over quantity

Several factors drove the decision to partner with Custobar. Flow Solutions sought to expand its network of partners while focusing on quality over quantity. Instead of pursuing a broad network, they aimed to establish strategic alliances with a few partners who could enhance their services.

July 13, 2023

Custobar announces Gold Technology Partnership with Shopware

Shopware, the leading ecommerce platform, and Custobar, a Customer Data Platform (CDP) and Marketing Automation system, are delighted to announce that Custobar is now a Gold Partner, and the first Gold tech partner in both Finland and the Nordics, with Shopware. This marks a new era in the Shopware and Custobar partnership.

June 15, 2023

Upgrade your Shopware 5 to Shopware 6 and keep or get the Custobar integration for improved customer experience

Shopware, one of the leading providers of eCommerce platforms, has announced that it is discontinuing support for Shopware 5.

April 19, 2023

What's up with Custobar in March 2023?

Custobar now connects with Facebook Conversions API, the RFM matrix looks nicer, email templates work better, and you can become a pro on product recommendations! And, of course, we improved security, too.

March 30, 2023

Action recommended: Fetching marketing permissions from Shopify into Custobar changes

Shopify has changed how you must collect email and SMS marketing permissions. As a result, we are updating Custobar's Shopify integration to reflect these changes. Your action is needed to ensure that your customer data stays correct.

March 9, 2023

Action recommended: Tighter API access security

We’re tightening the security of API access in Custobar. We are introducing personal, temporary API keys, and scoping API keys for integrations becomes mandatory.

February 8, 2023

What’s new in Custobar in December 2022?

Our gift to you this December is a secret weapon to become a Flow expert in a few clicks!

December 2, 2022

What's up with Custobar in November 2022?

We’ve been saying this all year, but yes, usability is still on our mind in November and one change in particular makes it easier to filter customer search results by relative date alongside exact dates.

November 3, 2022

3 ways to boost your sales on Black Friday using Custobar

Maximize your Black Friday sales with these tips and tricks using Custobar. You'll reap great benefits even if you aren't a user yet! PS. Check out the bonus tip, especially.

October 26, 2022

3+1 marketing tools businesses shouldn’t miss in 2023

In this article, we have gathered together four companies that offer solutions to the problems businesses face in their day-to-day operations, particularly from a marketing perspective.

October 19, 2022

What’s up with Custobar in June 2022?

We’ve continued on the route of improving your Custobar user experience since our last news update. Some stuff is still in the pipeline, and some interesting bits and bobs are out! If you’re into Shopware 6, scroll down all the way to the bottom.

June 10, 2022