Blog
Stay on top of what is new and upcoming in the field of B2C services and ecommerce - read our blog! Exciting Custobar application insights, inspiring customer cases, and monthly release notes, too, to ensure that you are getting your money’s worth.
Software-off: CRM vs. CDP - is it time to throw in the towel yet, CRM?
If the rings change, the fighters may have to be changed as well. Which is the right choice for your business, CRM or the newcomer CDP?
February 26, 2021
How to easily make marketing automations and data updates?
In this blog, you’ll learn more about different marketing automations and ways to update your customer data with Custobar Flow.
January 13, 2021
Just out! Find Custobar in Magento Marketplace
Looking for a CRM, email marketing or a marketing automation tool for Magento? Now you can find Custobar integration in the Magento Marketplace.
December 22, 2020
Marketer, don’t let the death of the third-party cookie be your funeral!
Google has announced that it will be joining Safari and Firefox in blocking third-party cookies. The implications for marketers are vast and severe.
December 2, 2020
Custobar on Deloitte Fast 50 Technology list
We Custobarians are deeply honoured to be on the Deloitte Technology Fast 50, 2020 Finland list!
November 25, 2020
Improve customer experience with transactional messages
Learn what transactional messaging is all about, how it helps you to serve your customers better and saves time from unnecessary manual work.
November 24, 2020
How did a beauty chain improve conversions by 8X by using artificial intelligence?
Download the case study to learn how AI marketing resulted in better sales.
November 10, 2020
How to utilize CDP to improve your business during unusual conditions?
Many companies are facing problems during these turbulent times. We gathered you a list of ideas on how to use customer data platforms like Custobar for better communications and marketing, especially in this unusual situation. We hope these tips will make it easier for you to reach your customers.
October 30, 2020
Release Notes November 2020
This is what's new in Custobar! Improved customer satisfaction survey statistics, bulk deletion of customers and other enhancements.
October 20, 2020
Why clients choose Custobar over Klaviyo
Here are some of the most important reasons our clients have told us they've chosen Custobar over Klaviyo.
September 30, 2020
Release Notes August 2020
Here's what's new in Custobar in August!
September 3, 2020
How to grow your bottom line with AI and customer data?
In this blog, we'll concentrate on the marketing perspective and business benefits of integrating AI to your customer data platform like Custobar.
August 27, 2020
How to utilize customer data when targeting Facebook Ads
Integrating Facebook to your Customer Data Platform (CDP) like Custobar, enables you to use your customer data when creating custom audiences on Facebook. In other words, you can use your first-party data and use this data to segment your customers and target them personalized campaigns.
August 24, 2020
Data-driven customer journey
Stay on top of what is new and upcoming in the field of B2C services and ecommerce - read our blog! Exciting Custobar application insights, inspiring customer cases, and monthly release notes, too, to ensure that you are getting your money’s worth.
August 24, 2020
Release Notes July 2020
Email and SMS live stats, image proxy settings, accidental volume sending prevention and other smaller enhancements to Custobar.
July 14, 2020
Release Notes June 2020
This is what's new in Custobar in June!
June 11, 2020
Custobar and Nordic Morning partner up
We are very excited to announce that we have officially partnered with Nordic Morning, the company specializing in driving digital growth through data-driven marketing.
June 11, 2020
May 2020 Release notes
Here's what's new with Custobar! This month we have updated the manual event import and made some minor user interface changes for campaigns.
May 25, 2020
What is Google Customer Match and how does it work with Custobar?
In this blog we'll explain what the Google Customer Match means and why it's important for marketers.
May 14, 2020
Abandoned cart email - When someone nearly makes a purchase, but not quite
Even the best online shops will have abandoned shopping carts, discarded by customers who’ve been browsing and clicking things into their carts. Do a quick test: are you taking care of your abandoned carts?
April 29, 2020